Think not only outside the box — but outside the room where the box is stored. This is a quote by Corbie Mitleid. I do not know who she is, but I like her quote. Long before the pandemic, when we first started discussing e-commerce issues, a friend and I talked about either purchasing stock in companies that made boxes and packaging or starting our own company. We did not have to be a rocket scientist to anticipate an increased need to ship product to our homes with the need for packaging to protect the item in transit. No, we did not commit and thus missed a golden opportunity.